外贸商函

出版时间：2012-12-01  出版社：高等教育出版社  作者：许宝良 编  页数：93  

内容概要

　　《国际商务专业课程改革成果教材：外贸商函》是浙江省国际商务专业课程改革教材，由浙江省教育厅职成教教研室依据浙江省职业学校国际商务专业教学指导方案组织编写。　　全书共分八个学习项目，分别是：建立贸易关系（ Establish Trade Re-lations）、询盘（Enquiry）、报盘与还盘（Offer and Counter - Offer）、成交（ Close the Deal）、保险（Insurance）、装运（Shipment）、付款（Pay-ment）、索赔与理赔（Claims and Settlement）。　　《国际商务专业课程改革成果教材：外贸商函》可作为职业院校国际商务专业、商务英语专业和经贸类相关专业教材，也可作为在职人员自学用书及岗位培训教材。

书籍目录

Project 1 Establish Trade RelationsTask 1 Look for ClientsScene 1： Receiving an E-mailScene 2： At the FairTask 2 Establish Business RelationsScene 1： Replying an E-mailScene 2： Sending an E-mailProject 2 EnquiryTask 1 Make EnquiriesScene 1： At the FairScene 2： Enquiring by E-mailTask 2 Collect Enquiry InformationScene： Receiving EnquiriesProject 3 0ffer and Counter-OfferTask 1 Process the InformationScene： Receiving an OfferTask 2 Make a Voluntary OfferScene 1： Sending ProformaInvoiceScene 2： Sending an OfferTask 3 Ask for Lower PricesScene 1： Asking for Further DiscountScene 2： Giving a DiscountTask 4 Increase Selling PricesScene： Informing Increase in PriceProject 4 Close the DealTask 1 Sign a ContractScene 1： Signing a Contract with a CustomerScene 2： Checking up the OrderTask 2 Book a Repeat OrderScene 1： Completing the Proforma InvoiceScene 2： Failing to SupplyProject 5 InsuranceTask 1 Cover InsuranceScene 1： Receiving a LetterScene 2： Filling in an Application FormScene 3： Checking the Insurance PolicyTask 2 Inform the CustomerScene： Wnting a LetterProject 6 ShipmentTask 1 Discuss the Ways of ShipmentScene： Receiving a Phone CallTask 2 Amend the Shipping TermsScene： Replying a LetterTask 3 Make out the Shipping AdviceScene 1： Receiving an L/CScene 2： Sending a LetterProject 7 PaymentTask 1 Negotiate Payment TermsScene 1： Accepting Payment by T/TScene 2： Insisting on Payment by L/CTask 2 Pay by L/CScene 1： Urging Establishment ofL/CScene 2： Requesting Amendment to L/CProject 8 Claims and SettlementTask 1 Lodge a Claim……