经理人员的沟通(第六版 英文影印版）

出版时间：1900-01-01  出版社：机械工业出版社  作者：西格班德 贝尔 著  
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内容概要

本书包括沟通的概念、商业写作、备忘录和信函、岗位沟通、报告和建议等内容。其中，着重叙述了如何进行商业沟通、如何构思并有机地进行写作和发言、如何运用沟通技巧达到最佳效果、如何运用不同的沟通风格去适应国内及国际班干部 不同的对象，以达到不同的目的等内容。本书还就90年代中后期出现的新问题，如沟通革命、不同文化间的沟通、合作中的沟通等进行了阐述。

书籍目录

PART 1	A communication overview
1.	Communication overview
2.	Communication in organizations
3.	The communication revolution
4.	Intercultural communication for a global environment
5.	Ethical issues in management communication
PART 2	Business writing that works
6.	The writing process
7.	Drafting , revising , and editing
8.	Collaborative writing
PART 3	Memos and letters
9.	Effective memos
10.	Principles of the business letter
11.	Inquiry , request , and order letters
12.	Claim , credit , and collection letters
13.	Sales , goodwill , and other letters
PART 4	Career communication
14.	Career planning
15.	Successful applications , resumes , and interviews
PART 5	Reports and proposals
16.	The research process
17.	Visual aids
18.	Reports for decision making
19.	Routine and short reports
20.	Formal and annual reports
21.	Proposals , business plans , and other managerial communication
PART 6	Professional speaking and listening
22.	Principles of oral communication
23.	Short and long presentations
24.	Listening skills
25.	Interviews and meetings
26.	Communication during crisis and change