经贸英语

出版时间：2012-1  出版社：中国商务出版社  作者：蒋磊，沙鹏飞 编  页数：209  

内容概要

　  《中国国际贸易学会十二五规划教材：经贸英语》以英语为载体，把经贸学科的专业知识作为被载体，使学习者真正体验经贸职业典型的工作过程，获取以英语为载体的过程性知识，并能在以后的工作中用英语进行相关的交际活动。　  《中国国际贸易学会十二五规划教材：经贸英语》集Looking and Thinking、Listening and Speaking、Reading and Under'standing、Writing Project为一体，根据经贸工作所需要的英语知识和技能设计英语学习任务，全方位地训练学生经贸英语阅读和表达的实际语言应用能力，从而提高学生的综合职业素质和就业能力，真正体现了教学内容与教学过程职业性与应用性。

书籍目录

Unit 1  Business and TradeLearning ObjectivesPart Ⅰ  Looking and ThinkingPart Ⅱ  Listening and SpeakingPart Ⅲ  Reading and UnderstandingReading A  International TradeReading B  Yard Sales in the United StatesPart Ⅳ  Writing ProjectBusiness Letter for Import & Export Corp.Part V  Funny TimeUnit 2  Company PresentationsLearning ObjectivesPart Ⅰ  Looking and ThinkingPart Ⅱ  Listening and SpeakingPart Ⅲ  Reading and UnderstandingReading A  A Trend--Businesses Today Go GlobalReading B  IKEA--Making Life BetterPart Ⅳ  Writing ProjectAdvertisement for IKEA Corp. FurniturePart Ⅴ  Funny TimeUnit 3  Conference and ExhibitionLearning ObjectivesPart Ⅰ  Looking and ThinkingPart Ⅱ  Listening and SpeakingPart Ⅲ  Reading and UnderstandingReading A  Trade ShorAn Promising IndustryReading B  Fashion ShowsPart Ⅳ  Writing ProjectEvent PlanningPart Ⅴ  Funny TimeUnit 4  New Retailing ProgramLearning ObjectivesPart Ⅰ  Looking and ThinkingPart Ⅱ  Listening and SpeakingPart Ⅲ  Reading and UnderstandingReading A  Factory-to-store Strategy Pays Off for US RetailerReading B  Carrefour--World Largest Food RetailerPart Ⅳ  Writing ProjectReport on Grocery RetailPart Ⅴ  Funny TimeUnit 5  Business DinnerLearning ObjectivesPart Ⅰ  Looking and ThinkingPart Ⅱ  Listening and SpeakingPart Ⅲ  Reading and UnderstandingReading A  Doing Business over MealsReading B  A Bigger and Better ReceptionPart Ⅳ  Writing ProjectLetters of InvitationPart Ⅴ  Funny TimeUnit 6  BrandsLearning Objectives……Unit 7  Money and Banking MatterUnit 6  MarketingUnit 6  Customer ServiceUnit 6  Starting up Your Own Business