商务英语函电

出版时间:2008-8  出版社:中国商务出版社  作者:胡鉴明 主编  页数:480  字数:590000  

内容概要

本书能理论联系实际,比如在付款条件、商品包装和信用证的应用等章节,都有简明扼要的理论分析,让读者对有关事实和做法既知其然,亦能知其所以然。在商务传真(Fax)与电子邮件(E-mail)写作方面,既详细介绍这种最现代化的电子通信方式的应用知识,又准确地描述它们的特点和特有的写作规格,尤其是对电子邮件的文稿组织,作了深入细致的分析。与课文配套的练习题是选用大量国际商务活动最新的资料和实例编写而成,以帮助学习者学会掌握这门最现代化的通信技巧,使本书具有更强的时代感。它还特辟了一章(第19章),对主要的外贸单证如商业单据、金融单证、官方单证以及其他有关单证如“船长收据”“不列入黑名单证明”等,作归纳、回应式的说明,以加深读者对外贸单据、单证的理解。是一本便捷的业务工具书。

书籍目录

PART ONE  Chapter One  Introduction (导论)  Chapter Two  The Layout of Business Letters(商务信函的格式)    Section 1  Introduction    Section 2  Language Style    Section 3  Format of Business Letters    Section 4  Layout of the Common Blocked Lines for Business Letters    Section 5  Addressing EnvelopesChapter Three  Establishment of Business Relations and Credit Status Enquiries (建立业务关系和资信调查)    Section 1  Establishment of Business Relations    Section 2  Credit Status Enquiries    Section 3  Useful Expressions  Chapter Four Enquiry and Offer (询家和报盘)    Section 1  Enquiry    Section 2  Guidelines for Writing Enquiries    Section 3  Reply to Enquiries: Offer    Section 4  Important Notes on an Offer    Section 5  Guidelines for Replying to Enquiries    Section 6  Specimen Letters    Section 7  Useful Expressions  Chapter Five Response to Offers (回应报价)    Section 1  Declining an Offer    Section 2  Guidelines for Declining an Offer    Section 3 Conditional Acceptance. Counter-offer    Section 4  Guidelines for Writing Counter-offer Letters    Section 5  Entire Acceptance    Section 6  Guidelines for Writing Acceptance Letters    Section 7  Specimen Letters    Section 8  Useful Expressions  Chapter Six  Order Placing & Replies to Orders(下单及对单的回应)    Section 1  Introduction    Section 2  How to Place an Order    Section 3  Confirmation of an Order    Section 4  Useful Expressions  Chapter Seven  International Business Contract (国际商务合同)    Section 1  A Brief Introduction to International Business Contract    Section 2  The Contract Heading    Section 3  The Recitals    Section 4  The Main Body of a Contract    Section 5  The Validation of a Contract    Section 6  Specimens of Contract    Section 7  Useful Expressions  Chapter Eight  Terms of Payment (支付条款)    Section 1  Payment Instruments    Section 2  Method of Payment    Section 3  Specimen Letters    Section 4  Useful Expressions  Chapter Nine Letter of Credit (信用证)    Section 1  Introduction    Section 2  Parties in a Letter of Credit    Section 3  Contents of a Letter of Credit    Section 4  Categories of Letters of Credit    Section 5  Basic Documentary Procedure of L/C    Section 6  Characteristics of Settlement by L/C    Section 7  Payment Terms in the Contract    Section 8  Specimens of L/C    Section 9  Specimen Letters Concerning L/C    Section 10  Useful Expressions  Chapter Ten  Shipment and Ocean Bill of Lading (B/L)(装运及海运提单)    Section 1  Ocean Transport    Section 2  Terms of Shipment in the Contract and the Covering L/C    Section 3  Types of Ocean Bill of Lading    Section 4  Contents of Ocean B/L and Its Making    Section 5  Specimen Letters    Section 6  Useful Expressions  Chapter Eleven Packing (包装)    Section 1  The Importance of Packing in Foreign Trade    Section 2  Packing Terms in Foreign Trade    Section 3  Different Kinds of Transportation Packing and Their Packaging   Containers    Section 4  Packing Marks    Section 5  Packing List & Weight List    Section 6  Specimen Letters    Section 7  Useful Expressions  Chapter Twelve  Insurance (保险)    Section 1  Insurance in Foreign Trade    Section 2  Marine Insurance    Section 3  Types of Coverage    Section 4  Effecting Insurance    Section 5  Specimen Letters    Section 6  Useful Expressions  Chapter Thirteen  Complaints, Disputes and Claims(投诉、争议与索赔)    Section 1  Definition of Complaints, Disputes and Claims    Section 2  Different Types of Complaints, Disputes and Claims    Section 3  Specimen Letters    Section 4  Useful Expressions  Chapter Fourteen  Agency (代理)    Section 1  Introduction    Section 2  Relations between Principal and Agent    Section 3  What to Be Covered in Agency Agreement    Section 4  Specimen Letters    Section 5  Useful Expressions  Chapter Fifteen Quality Terms (质量条款)    Section 1  Introduction    Section 2  Means to Express Quality    Section 3  Terms of Quality    Section 4  Quality Guarantee    Section 5  Specimen Letters    Section 6  Useful Expressions  Chapter Sixteen Quantity Terms (数量条款)    Section 1  The Importance of Quantity Clause    Section 2  Units of Measures and Weights    Section 3  The Calculation of the Weight of Goods    Section 4  The Application of Quantity Terms    Section 5  Specimen Letters    Section 6  Useful Expressions  Chapter Seventeen  Commodity Categorization and Price Terms(商品分类和价格条款)    Section 1  Categorization of Trading Commodities    Section 2  Survey on International Trade Practice    Section 3  Price Terms Commonly Used in International Trade    Section 4  Specimen Letters    Section 5  Useful Expressions  Chapter Eighteen  Business Fax and E-mail Writing(商务传真和电子邮件写作)    Section 1  Introduction    Section 2  Fax    Section 3  E-mail    Section 4  Useful Expressions  Chapter Nineteen  Documentation in International Trade (外贸单证)    Section 1  Introduction    Section 2  Kinds of International Trading Documents    Section 3  Issues Concerning Documents    Section 4  Specimens    Section 5  Useful ExpressionsPART TWO  Exercises  Key to ExercisesReference后记

图书封面

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用户评论 (总计16条)

 
 

  •   对于工作会有帮助的!基本上全英文的,不知道我老公是否能接受,呵呵,不管他自己学习吧!纸张有些薄了,能印出背面的字呢。这次的水上次买的干净多了,还有我建议在里面再装一个袋子没有实现。因为你是直接用一个袋子包装的,而拆开后,因为袋子上面有胶带而且也已经烂些,所以就不能用了。谢谢!
  •   书的内容很丰富,非常好的一本书,顶
  •   书是教材用书 还不错了
  •   喜欢,质量好
  •   发货速度挺快的,而且书的质量不错
  •   送货超快,1天就收到了,质量不错!嘻嘻,开心
  •   it'sveryhelpfulforthefresh
  •   一分钱一分货~实用性强,涵盖了商务函电的各种类型
  •   外贸信件基本包括在内
  •   刚看了开头,全英文~
    对于我重新学英语来说感觉很好~
  •   没有看清书的版本,原来是一本2008版的书,感觉有点老旧了。不过内容还是挺齐全的,基本满意吧
  •   质量还好,和图书管借的品质一样
  •   发货速度挺快的。
    书的纸张不怎么好
    内容很实用
  •   还没开始看很期待的,就是送货慢了点,从下单到收货花了10天呢。
  •   快递需要再快一点!
    书本没有任何缺陷!
  •   等到头发都要白了才等到书的,一看书,质量还很差。无语。
 

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