价值黑洞

出版时间：2006-11  出版社：John Wiley & Sons Inc  作者：Read, Cedric  页数：384  

内容概要

"My agenda for the future:     Beating the competition on a sustainable basis, beating shareholder performance expectations     Looking at the broader risk picture, from the sheer weight of regulation to the best possible growth environment     Continuing to take out cost, looking again at outsourcing and opportunities for off-shoring."     Developing and retaining the very best talent    —Nick Rose, CFO, Diageo     At a time when business horizons are broadening, regulatory pressures threaten to seriously impede-or even stifle-corporate growth.     A timely strategic guide to the rapidly changing world of CFOs and their finance functions, this book explores the opportunities for: 　　Leveraging the benefits of risk and regulation 　　Balancing centralized control with frontline creativity 　　Managing the value of intangibles-customers, brands, R&D 　　Forging new support disciplines for decision making and global services 　　Developing finance capabilities and skills for innovative business partnering 　　Raising the bar for standards of corporate behavior, responsibility, and sustainability 　　Creating Value in a Regulated World is built around richly informative interviews with senior finance executives at more than 40 of the world's best-run companies, from GE and Proctor & Gamble in North America to Diageo and BP in Europe. Through their detailed descriptions of strategies and best practice, you’ll gain firsthand insight into how global leaders are responding to the biggest, most challenging issues on the finance agenda. 　　作者简介：Cedric Read currently leads his own consultancy, CCR Partners Ltd, providing specialized consulting advice to CFOs in leading companies. CCR partners maintains a worldwide network of CFOs, known as the Value Network Initiative (VNI). VNI members meet regularly in London, Frankfurt, and New York to share best practice in the finance function.

书籍目录

1 Today’s Challenges, Tomorrow’s AspirationToday’s Aspirations   Riding the two-headed monster   Getting “back in the saddle”   Coping with governance and reporting   Creating value and growth   Shaping the new agenda   Straight from the CFO 2 Reshaping Finance   Centralization: where to draw the line?   The quest for standardization   The new fi nancial management model   Process optimization and reporting   Streamlining corporate structure   Lessons from private equity   Straight from the CFO 3 Making Change Happen   Change, in a hurry   Champions of change   Transforming the public sector   Pulling all change levers   From CFO to COO   Talent for the future   Straight from the CFO 4 Releasing Intangible Value   Execution not valuation   The goodwill dilemma   Value centers   Managing intellectual property   Selecting valuation techniques   Brands: the missing half of the balance sheet!   Treating customers as assets   Value tiering   Moving from back offi ce to the front   Structural and human capital   Straight from the CFO 5 Driving Growth and Innovation   Sustainable advantage   Decision support takes center stage   New ways of working   In-market innovation   From the outside, in   Innovation centers: a “win–win”   Straight from the CFO 6 Looking Forward, Not Backward   Expect the unexpected   Closing the strategy gap in pharmaceuticals   Optimizing value through integration   Rolling forecasts   Monitoring reality   Connecting the dots through systems   Straight from the CFO 7 Innovative Business Partnering   Finance of the future   Working in partnership   Effective investment in brands   Decision making under uncertainty   Finance and innovation   Dynamic performance management   The finance academy   Conclusion   Straight from the CFO 8 Promoting Global Connectivity   Building global partnerships   Integrating shared services by region   Creating a worldwide center   Seamless support: near-shore or off-shore?   Connectivity through technology   Straight from the CFO 9 Leveraging Risk and Regulation   The misery of regulation   Leveraging Sarbanes-Oxley   Multiple listings, multiple standards   Implementation overload   The case for dual accounting   Enterprise-wide risk management   The role of Chief Risk Offi cer (CRO)   Straight from the CFO 10 Becoming a Sustainable Corporation   Case for corporate responsibility   Investor perspective   Ethics and value creation   A multi-stakeholder approach   Best practices: corporate reporting   Triple bottom line   Reality check   Becoming the good corporation!   Straight from the CFO Index