商务英语综合教程第一册

出版时间：2012-7  出版社：对外经贸大学出版社  作者：王素芬，林梅　主编  页数：189  字数：251000  

内容概要

　　《全国应用型本科商务英语系列规划教材：商务英语综合教程（第1册）》在编写设计上，重视语言技能、商务知识及综合应用能力的培养。突出了以下几个特点：
　　1.主题鲜明。本教程采用每一单元设一个主题的形式。主题选自现代生活和商务活动中的最新题材。各单元间具有内在的联系，由浅入深，循序渐进，前后呼应，使学生们的学习过程具有系统性和连贯性。
　　2.内容实用。考虑到本书的使用对象，本教程在编写中，尽可能地寻求语言能力培养和商务英语知识学习的最佳结合点，力求将语言学习和对商务知识的了解紧密结合，将语言学习贯穿于了解现实生活和商务活动中的各种语言表达和处理问题的过程中，从而实现商务沟通和交际的目标。
　　3.形式多样。各单元练习形式多样，兼顾听、说、读、写、译等各个方面。在培养学生英语语言应用能力的同时，帮助他们更好地掌握和运用商务活动相关技能。

书籍目录

Unit 1 College Life
Lead-in
Text:College Is Way More Than Higher Education
Supplementary Reading:College Freshmen:How to Get over
Homesickness
Writing:Business Card
Team Task
Unit 2 Laguage Learning
Lead-in
Text:Study More Effectively
Supplementary Reading:Tips for Learning Languages
Writing:Notes
Team Task
Unit 3 Sports
Lead-in
Text:School Sports and Leisure Activities
Supplementary Reading:Invention of Football
Writing:Written Request for Leave
Team Task
Unit 4 Food
Lead-in
Text:History of Pizza
Supplementary Reading:The Restaurant Rat:Fast-Food Entree
Salads:
New Leaf or Fig Leaf?
Writing:Post Card
Team Task
Unit 5 Music
Lead-in
Text:What Would the World be Without Music?
Supplementary Reading:History of Rap Music
Writing:Invitation Card
Team Task
Review
Unit 6 Friendship
Lead-in
Text:Helping a Friend in Need
Supplementary Reading:Keeping Our Friendships Together
Writing:Notices
Team Task
Unit 7 Animals
Lead-in
Text:How Seabirds Share Their Habitat
Supplementary Reading:Worker Ants Could Inspire
High-Tech Tools
Writing:Envelope
Team Task
Unit 8 Health
Unit 9 Hobbies
Unit 10 Life
Review 2
Vocabulary