全国行业英语系列统编教材

出版时间:2012-5  出版社:高等教育出版社  作者:廖国强 编  页数:300  

内容概要

  《全国行业英语系列统编教材:经贸英语(第2版)》共分15单元,每单元含4大模块。第一个模块从听力开始,引入该单元内容的基本概念或常识,让学习者在练习听力的过程中学到新知识,自然留下初步印象,为第二步展开专业性的情景对话或有特色的个案式讨论奠定基础;在第三个模块Rudimentary Knowledge中,读者可以学习到涉及该单元主题的基础理论专题文章,了解相关知识及背景,从而使所学内容更加系统化;通过Additional Practice模块中更多专业知识的学习和意图明确的综合实践练习,能使读者达到开拓视野、打牢语言基础和巩固提高的目的,其中唐桂霖为Merry Corner部分所绘插图能更好地帮助读者理解幽默故事,还能让读者进一步在愉悦中体验英语学习的效果。

书籍目录

Unit 1 TradePart 1 Understanding of TradePart 2 Establishing Trade RelationsPart 3 Rudimentary KnowledgePart 4 Additional PracticeUnit 2 MarketsPart 1 Some Forms of MarketsPart 2 Marketing Products or Services SuccessfullyPart 3 Rudimentary KnowledgePart 4 Additional PracticeUnit 3 Attracting or Making InvestmentPart 1 Attracting or Making InvestmentPart 2 Investment EnvironmentPart 3 Rudimentary KnowledgePart 4 Additional PracticeUnit 4 Impcrt and ExportPart 1 Import and ExportPart 2 Making the Decision to Import or ExportPart 3 Rudimentary KnowledgePart 4 Additional PracticeUnit 5 Technology TransfersPart 1 Benefits of Advanced TechnologyPart 2 Introducing the Latest Technology to Keep CompetitivenessPart 3 Rudimentary KnowledgePart 4 Additional PracticeUnit 6 Invitation for and Submission of BidsPart 1 Conditions for BidsPart 2 Consulting About the BidsPart 3 Rudimentary KnowledgePart 4 Additional PracticeUnit 7 Inquiry and OfferPart 1 General Ideas of Inquiry and OfferPart 2 Dialogues About Inquiry and OfferPart 3 Rudimentary KnowledgePart 4 Additional PracticeUnit 8 Counter-OfferPart 1 Understanding of Counter-OfferPart 2 Meeting Each Other HalfwayPart 3 Rudimentary KnowledgePart 4 Additional Practice……Unit 9 Acceptance and OrderingUnit 10 Packing and ShipmentUnit 11 InsuranceUnit 12 AgencyUnit 13 ClaimsUnit 14 ArbitrationUnit 15 Commercial Documents TapescriptsKey for Deference

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