外贸函电

出版时间：2011-03-01  出版社：中国海洋大学出版社  作者：姚雷，夏立娟 编  页数：177  
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内容概要

　　《高职高专“十二五”规划教材·经济管理类：外贸函电》以工作项目为主导，以贸易流程为线索，突出培养实践性及商务信函写作能力。《高职高专“十二五”规划教材·经济管理类：外贸函电》共涉及建立业务关系、资信查询、询盘与回复、促销、发盘与还盘、订购与确认订购、支付、包装、装运、保险、信用证、索赔与理赔等内容。每一单元包括学习目标、项目引入、知识准备、样信、写作总结、实训、练习、补充实物等环节，通过介绍、指导贸易各环节信函写作的具体方法，辅以样信，并通过实训及充分练习，使学生切实提高商务英语信函写作水平。　　《高职高专“十二五”规划教材·经济管理类：外贸函电》形式新颖、内容丰富、操作性强，特别注重学生写作技能的训练。　　《高职高专“十二五”规划教材·经济管理类：外贸函电》可作为高职高专商务英语、国际贸易、金融、经济管理、电子商务等专业的外语课程教材，也可供有关专业及外贸商务从业者参考。

书籍目录

Unit 1 Structure and Layout of International Business LetterObj ectivesKnowledge PreparationBackground InformatioSample LettersPracticeExerciseSupplementary ReadingUnit 2 Establishing BusinessObjectivesProject IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 3 Enquiries and RepliesObjectivesProj ect IntroductionBackground InformationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 4 QuotationsObjectivesProj ect IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 5 OrdersObjectivesProj ect IntroductionKnowledge PreparationSample LettersWriting SummaryP r ac ti c eExerciseSupplementary ReadingUnit 6 Terms of PaymentObj ectivesProject IntroductionBackground InformationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 7 Packing and Shipping MarkObjectivesProject IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 8 Shipment and InsuranceObjectivesProject IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 9 Complaints and ClaimsObjectivesProject IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 10 Agreements and ContractsObjectivesProj ect IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 11 Establishment of L/C andAmendmentObjectivesProj ect IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingAppendix Ⅰ Purchase ContractAppendix Ⅱ Answer KeysReferences